Special Offers
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Asics Men's Gel-Dedicate 8 Tennis Shoes (Dark Cobalt/White)
The Asics Men's Gel-Dedicate 8 Tennis Shoes (Dark Cobalt/White) offer good stability and a flexible feel to keep your mind centered during the match. This shoe’s upper is constructed with synthetic leather materials to improve support....Sale price $64.95Regular price $69.95Sale price $64.95Regular price $69.95 -
Asics Men's Gel-Game 9 Tennis Shoes (White/Black)
The Asics Men’s Gel-Game 9 Tennis Shoes are both lightweight and flexible. The GEL-GAME™ 9 tennis shoe is versatile for all-court players. Preserving its excellent support properties, the focus with this shoe was improve ventilation and...Sale price $64.95Regular price $94.95Sale price $64.95Regular price $94.95 -
Asics Men's Gel-Renma Pickleball Shoes (White/Blue Expanse)
The Asics Men's Gel-Renma Pickleball Shoes are designed for Pickleball players looking to take their game to the next level. When you’re performing multi-directional movements, you need a shoe that will help increase your stability and...Sale price $64.95Regular price $74.95Sale price $64.95Regular price $74.95 -
Asics Women's Gel-Renma Pickleball Shoes (Watershed Rose/Dusty Mauve)
The Asics Women's Gel-Renma Pickleball Shoes are designed for Pickleball players looking to take their game to the next level. When you’re performing multi-directional movements, you need a shoe that will help increase your stability and...Sale price $64.95Regular price $79.95Sale price $64.95Regular price $79.95 -
Asics Men's Gel-Dedicate 8 Pickleball Shoes (Concrete/Night Sky)
The Asics Men’s Gel-Dedicate 8 Pickleball Shoes offer good stability and a flexible feel to keep your mind centered during the match. This shoe’s upper is constructed with synthetic leather materials to improve support. They keep...Sale price $64.95Regular price $74.95Sale price $64.95Regular price $74.95 -
Asics Men's Gel-Challenger 14 Tennis Shoes (Restful Teal/Safety Yellow)
The Asics Men’s Gel Challenger 14 Tennis Shoes (Restful Teal/Safety Yellow) creates the stability you need when you’re covering the baseline, so you can keep your mind focused on controlling the point. The shoe’s supportive upper...Sale price $64.95Regular price $94.95Sale price $64.95Regular price $94.95
After returning home from the war in 1945, Mr. Kihachiro Onitsuka establishes ONITSUKA Shokai in Kobe in 1949. In the same year, the company is reorganized as ONITSUKA Co., Ltd. with two employees and a capitalization of 300,000 yen.
Later, the company name is changed to ASICS, an acronym for the Latin expression "Anima Sana In Corpore Sano" ("You should pray for a healthy mind in a healthy body"), a quote from the Roman satirist Juvenal. The proverb is suggested to Mr. Onitsuka by a wartime friend offering business advice, Mr. Kohei Hori, who at the time is Director of Health and Physical Education at the Hyogo Prefecture Board of Education. The words make a deep impression on Mr. Onitsuka, inspiring his dedication to making athletic shoes with the aim of nurturing healthy young people through sports.